Welcome!

1. Create a CSR Strategy

Through in-depth conversations about your goals and resources, we help you determine the most comprehensive, efficient and ethical ways to achieve your company’s desired social impact. We document this strategy in an intuitive logic model that accounts for considerations such as employee engagement, nonprofit partnerships, marketing, operations, human resources, and supply chain management. Your resulting strategy will include a timeline to help you communicate your approach to your stakeholders.  

2. Select Nonprofit Partners

Your CSR strategy can only be as effective as the strength of your partnerships. We help you identify and connect with local and/or global nonprofit partners whose organizational mission and programs align with your strategy and contribute to you achieving your intended impact.  These vetted and approved partner organizations are then added to your logic model and we provide project management to ensure that they deliver on their own impact claims.

3. Manage CSR Strategy Implementation

We walk with you as you implement your CSR strategy and logic model, and work to ensure that partnerships are activated and activities are completed in a manner that leads to your desired outputs and outcomes. When necessary, we make the necessary technical and programmatic adjustments to the strategy so that you continue  toward social good you wish to achieve and provide you with timely progress updates along the way. 

4.Create CSR Reports and Craft Brand Messaging

Your CSR story expresses the humanity behind your brand in a tangible way. We help you craft seamless messaging for internal communications and intranet posts that keeps your employees abreast of the relationship between your business and CSR initiatives. We also provide you with a marketing plan and materials and a year-end annual report to optimize the communication of your efforts to external audiences, stakeholders.  Additionally, if your business needs to attend to the level at which you are environmentally, socially and governance (ESG) aware, we can support your reporting in accordance with the Global Reporting Initiative (GRI) standards.

1. Create Annual Fund Development Plans

We help you articulate your organization’s long-term vision in order to engage donors in a compelling “journey of support”.  With a focus on donor prospecting, cultivation and stewardship, we systematize annual fundraising activity in a way that optimizes your fundraising potential with major donors, mass appeals and monthly sponsorships, and peer-to-peer and quarterly campaigns.  We also develop and implement a strategy for institutional donors that includes conducting foundation research to provide you with a list of competitive grant opportunities and helping you to successfully solidify corporate partnerships.  

2. Build, Improve, and Implement Program and Project Designs

With a focus on quality, efficiency and technical rigor, we help to hone the design and implementation of your programs and projects, making them more impactful for those you serve and more attractive to sophisticated donors. As we work with you to develop or refine your project logical frameworks (log-frames), we evaluate your quantitative and qualitative metrics to help you set goals and translate results into a story of impact that supporters can follow and join. We also help to develop and implement social entrepreneurship opportunities that can compliment and seamlessly integrate into project log-frames and program goals while creating program revenue.

3. Develop and Improve Board Engagement Strategies

Your Board of Trustees can be a multifaceted support to your organization as members engage their time, talents, resources, and relationships with your mission.  By utilizing our Trustee Engagement Plan (TEP) Questionnaire, we help you develop personalized plans that articulate each board member's intentions to advance the goals of your organization in their own unique way. 

4. Develop Partnerships

By using a process that blends aspects of a desk review, a landscape analysis and asset mapping, we help your organization to develop and optimize a partnership strategy that defines your interconnectedness with other efforts for social good in the community’s ecosystem. Then we develop a strategy for communication, cooperation, coordination and collaboration with these organizations who serve the same beneficiary population.  Additionally, we scrub your current partner list to categorize, define and qualify each partner's contribution to your organization’s efforts.

 1. Assess Leadership's Commitment to Diversity, Inclusion and Equity

The buy-in of leaders is essential to successfully shifting your organization’s culture towards a more diverse, equitable, and inclusive environment. We help you assess your Leadership Team’s level of commitment to the values of Diversity, Equity and Inclusion, and lead the development of and support the implementation of a plan to deepen this commitment.

2. Assess and Improve Organizational Diversity

We help you become a more diverse organization, first by establishing baselines for the current state of diversity within teams, departments and management structures. In addition, we assess the current level and amount of diversity that your organization demonstrates in its external relations with customers, partners and/or donors. Upon completing these assessments, we develop a clear plan that includes policies and recommended practices that can be implemented to get tangible, quantifiable results.

3. Improve Organizational Intercultural Competency

The best way to become and remain a diverse organization is to ensure that your staff and teams have high intercultural competency. We start by conducting a cross cultural assessment to build intercultural competence that help you to achieve your diversity and inclusion outcomes and goals. This process includes the design and implementation of custom-made training that places a high level of expectation on managers and leaders to improve your staff’s ability to effectively interact with people from different cultures. Actionable results are then analyzed and summarized at the team or individual level and a plan is provided that improves on the capability to appropriately shift cultural perspectives and adapt behavior to cultural differences and commonalities. 

4. Examine and Explore Implicit Biases 

An individual’s lack of intercultural competency and an organization’s perspective and expression of diversity, inclusion and equity are often over-influenced by implicit biases.  These unconscious attitudes or stereotypes affect our understanding, actions and decisions and are more often than not, unfavorable assessments of individuals or groups.  We facilitate a process of identifying and examining the implicit biases that exist among the organization’s leadership and staff, not just within the constructs of race and ethnicity, but also within the areas of age, gender, appearance, dialect and ability.  We then provide individual and organizational reports and corrective strategies that minimize the effect that these biases have on the culture of your workplace and your partnerships in the community. 

1.Conduct New Product/Business Market Research

We complete the end-to-end process of recruiting and screening a nationwide cross-sample of key stakeholders (suppliers, retailers, vendors, and/or potential customers) and conduct foundational research that explores their needs and experiences. Our discussion framework guides us through in-depth interviews to capture perspectives and recommendations and the qualitative analysis of the findings are presented to you in a summarizing market research report. We then work with you to create the critical alignment between the needs of customers and the new-to-market product(s) or services that you offer. 

2. Provide New Business Incubation and Mentoring

We have determined that by offering comprehensive mentoring and business advice on day-to-day business functions,  we help to ensure that startup businesses and new product launches are positioned for long term success. Through our business incubator program, we assist with legal business formation and certification, operational and financial management, H.R and I.T. solution identification and business reporting.  We also assist clients with the development of a business plan that includes a market analysis, a differentiation strategy, and advice on how to approach business improvement opportunities as they arise.

3. Align Brand Values to Social Causes

The initial articulation of your commitment to people, the planet and profit plays a significant role in forming your brand reputation, and is integral to the market-launch of a new company or product. Through in-depth conversations about your goals and interests, we explore your company’s natural strengths and resources and help to identify social causes that align with your commitment to social good. We then lead the development of a CSR strategy that integrates with the launch of your new business venture or product.

4. Develop Brand and Marketing Strategies

A well-defined and executed brand strategy is directly informed by the needs, emotions, and competitive environments of your consumers. As a result, it affects all aspects of a business. We develop a long-term plan for the successful launch of your brand and focus on the most comprehensive, efficient and ethical ways to achieve brand recognition, and create brand equity. Through a process that works in tandem with research, we also lead the development of brand strategy and marketing plans that include digital and social media, e-commerce, ethnic and multicultural marketing campaigns, brand, slogan, tagline and logo refinement, website development, copy-writing and editing. This enables us to build key messaging, up-front documents, websites, presentations, and pitch content and includes the creation of an action plan that streamlines communication across multiple touch points.